Empire State Building Turns Purple For Premature Babies

Contact:
Ruby Wint, (212) 353-8365, rwint@marchofdimes.com

          NEW YORK, NOV. 13, 2009 -- The Empire State Building was lit purple today in recognition of the 7th Annual Prematurity Awareness Month in November.  During Prematurity Awareness Month, the March of Dimes focuses the nation’s attention on the growing crisis of premature birth (birth before 37 completed weeks gestation).  A special Web site – marchofdimes.com/fightforpreemies – includes state profiles on prematurity and ways for volunteers to help reduce the premature rate.

           The March of Dimes is the leading nonprofit organization for pregnancy and baby health.  With chapters nationwide and its premier event, March for Babies®, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality.  For the latest resources and information, visit marchofdimes.com or nacersano.org.